BUSINESS ACTIVITIES

OUR BUSINESS ACTIVITIES

MUKAI specialises in the production and sales of accessories, hair accessories and other fashion items. We are also a specialty store retailer of private label apparel (SPA). MUKAI is dedicated to increasing its market share and influence through a consolidated and committed approach involving directly managed stores, strong partnerships with partner shops, and wholesale services.

STORE OPERATIONAL BUSINESS

At present there are around 60 directly operated MUKAI stores throughout Japan, managed as tenants in department stores and shopping malls.
Additionally, there are around 300 in-store MUKAI retail spaces within large-scale shopping centers.
MUKAI has a nationwide network of management centers, which means there is always a MUKAI staff member nearby when required to provide assistance and advice.
For more information about our overseas business, click here.

OVERSEAS BUSINESS

MUKAI currently has 10 stores in Hong Kong and a store in Beijing also. The Hong Kong subsidiary is also involved in trade business.
Our future development in Hong Kong, an international hub city, and China, one of the fastest growing economies in the world, is key to our overall growth in both Japan and China.
For more information about our overseas business, click here.

PARTNER SHOP BUSINESS

MUKAI has strong performance data and commercial know-how, making up the perfect partner to enhance your business.
Our franchise system is different from conventional set-ups in that there are no royalties to pay.
Rates are paid on actual revenue figures, and store stock is managed independently by partner firms. We boast a high level of satisfaction with our present partners, and we will continue to reinforce our franchise system as a core segment of the MUKAI business.

WHOLESALE BUSINESS

MUKAI is placing increasing emphasis on the specialty store retailer of private label apparel (SPA) arm of its business, which allows us to provide bespoke services to apparel manufacturers and small retail chains.
Japan's fashion industry has segmentalized significantly, into sectors with distinct tastes, concepts, genres and price ranges. The consumer cycle has also accelerated in overall pace.
MUKAI offers a flexible, product-centered service, led by experienced buyers, which can adapt to a multitude of market needs.
Helping our clients helps us to help ourselves. Our success creates synergy which in turn drives the business forward.

ABOUT MUKAI DIRECTLY OPERATED STORES NATIONWIDE

Consumer psychology changes with every trend and every season.
Our directly operated stores are our first contact with burgeoning product trends and the best place to first-hand gauge public response to product displays. Information gathered here can then be provided to concessions and franchise stores, helping to improve overall revenue. Our directly operated store are an indispensible tool, a lab where we can test reaction to product innovation, research trends, and function as a pioneering experiment for partner shops.

ABOUT IN-STORE RETAIL SPACES AND PARTNER SHOPS NATIONWIDE

MUKAI can provide opportunities for brand new accessory solutions to stores wishing to improve overall revenue and individuals looking for a unique retail challenge.

Corporate Outline and History